Who we are

About us

As the UK's leading dental payment plan specialist, we have over 6,500 member dentists and around 1.7 million patients across the country, as well as serving over 1,900 companies with employee benefit schemes.

Set up by two dentists in 1986, our company was created to assist both patients and practice team members with private dental care, offering a range of dental payment plans to suit every oral health need and budget.

Supporting a preventive approach to private dental care, Denplan payment plans help our patients to stop dental problems before they start. With the very best oral health advice, up-to-date dental knowledge and the latest innovative techniques, our dentists and their practice teams work with our patients so that they can enjoy healthy teeth and gums for life.

Pet Health Plans was also launched by us in 2007 to offer support to veterinary practices wanting to a build regular and sustainable income by offering their clients preventive health plans. Find out more about Pet Health Plans on their site.

From Thursday 16th February 2017, Denplan and Denplan Pet Health Plans will be known as Simplyhealth Professionals.

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Simplyhealth Professionals

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Our culture

Clear and frequent communication is the key to our success. 

We ensure that everyone within the company has a clear view of the direction in which the business is going so that they feel part of its ongoing success. This ranges from company briefing sessions, where the whole company gets together, to individual one-to-one reviews. 

We welcome feedback to help us improve what we do and have an open door policy that includes all senior managers and the Managing Director. We use many feedback mechanisms, from a formal annual employee survey to an anonymous ‘ask the senior management team’ question and answer intranet page. 

We pride ourselves on being open, friendly and hard working. When we exceed our business expectations, everyone enjoys a reward. Examples of such rewards have included the whole company going to Chessington for the day, an Olympic fun day, an extra day of holiday and ad-hoc bonuses. 

We are a very sociable company with an active sports and social team, representing a wide range of employees.

Our values

Our vision is to be 'at the heart of dental care', and we believe in what we do.

The way we work as a company is based around our vision and this is underpinned by behaviours that are fundamental to the way we treat our customers and each other. We have five behaviours:

  • Clarity
  • Accountability
  • Team
  • Commercial focus
  • Humility

Our awards

Our Customer Advisor team have won:

  • 3rd in the Top 50 Companies for Customer Service programme and 2nd for email service in 2014
  • 2nd in the Top 50 Companies for Customer Service programme in 2013
  • Quality Service Provider of the year 2013 at the UK Customer Satisfaction Awards 

Our Corporate Advisor team have won:

  • Best Provider of Dental Plans at the Health Insurance Awards in 2010, 2011, 2012, 2013, 2014 and 2015

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 Health Insurance awards logo 2014
 Hi awards
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Denplan and Simplyhealth

Denplan is part of Simplyhealth, the UK's biggest cash plan provider. 

Simplyhealth believes in helping people access affordable healthcare and delivering excellent personal customer service. It helps nearly four million people with their health and 20,000 companies choose Simplyhealth as their healthcare provider. 

Click here to find out more about Simplyhealth

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